You know what would be great? If people didn't do stupid ass things like use Nazi symbols to advertise a TV show.
— KK Hendin (@kkhendin) November 23, 2015
The advertising campaign published by Amazon ahead of the show depicted New York City in full Nazi garb, including the Statue of Liberty performing the Nazi solute. To complete the campaign, Amazon purchased additional advertising space on the New York City Subway, covering the train cars in Nazi-like symbols from top to bottom.42nd St shuttle to #TimesSquare covered in Nazi Germany and Imperial Japan symbols for @amazon ad. Is this ok? pic.twitter.com/ysJ3m0UIPT
— Katherine Lam (@byKatherineLam) November 23, 2015
Passengers on the 42nd street shuttle, which runs between Grand Central Station and Times Square, took to Twitter with their complaints suggesting the ad campaign was "creepy" and in poor taste.I get that they're promoting a tv show, but that subway car decked out in Nazi German and Imperial Japanese imagery really creeps me out.
— Black Pete (@EtepKcalb) November 18, 2015
Riders criticized the choice saying, "I think draping your subway in Nazi paraphernalia and calling it advertising is a bad decision." Call me crazy, but I think draping your subway in Nazi paraphernalia and calling it advertising is a bad decision.
— Sam Snelling (@SamSnellingRMN) November 23, 2015
Others put the blame on the MTA for allowing the advertising campaign to go forward. "An entire train of nazi imagery: totally chill with MTA," tweeted a traveler. an entire train of nazi imagery: totally chill with @MTA pic.twitter.com/gdvaoGbFZe
— Marisa Kabas (@MarisaKabas) November 23, 2015
Users accused both Amazon and the MTA of promoting Nazi ideology and anti-Semitic feelings with the ad campaign. Amazon has not responded to the complaints.