The power outages in the winter, and especially the fear of war in the north and significant damage to the infrastructure, cause a sharp increase in Israeli demand for emergency products. For example, the Hamilton Group, the importer of the ANKER brand to Israel, reports a particularly high demand for portable chargers and portable home power stations that are able to charge five devices at the same time and at the same time provide emergency lighting.
"It is clear that the public in Israel is preparing and preparing for an emergency. In light of the growing demand, we are speeding up the supply of additional stocks of products that provide a home response in an emergency," says Efi Aharoni, CEO of the Hamilton Group.
Also in the electricity warehouse network, a 500% increase in sales of home power plants is reported in the last week. According to Liron Katz, VP of business development and manager of the digital field on the network, "Every time there is a security threat, we witness high demand for emergency products.
For example, following Nasrallah's speeches and the recent nationwide power outages, we registered a sharp jump in the purchase of products in the emergency category such as transistors, emergency lighting, flashlights, batteries, power plants, solar panels and generators" (see more detail below).
According to him, about a week ago, after the publication of the preparations for a surge scenario as part of a Zoom held by the Ministry of Health with the participation of the National Emergency Authority and the authorities' managers, more than 2,000 power plants and more than 1,200 generators were purchased - not only by private customers, but also by large companies, especially in the high-tech sector, who made a centralized purchase for them and for the employees.
"It is almost impossible to meet the demand. Everyone is going crazy if they don't have something at home in the case of Alta. The emergency products have become a basic consumer product," noted Katz.
Erez Wasner, VP of Sales at Electrical Warehouses: "Beyond the emergency products, we are witnessing an increase in the sale of gas. People who have an electric stove at home end up purchasing a stove that connects directly to a gas cylinder. Other products that are in demand are a radio that is powered by batteries with a USB connection to which you can download music for children and calm them down during their stay at MMD without electricity and home security cameras with an internal battery.
We recognize supply problems in certain products, both because of the Houthi threat and because the manufacturers are not prepared to produce a quantity that will meet the unusual demands from Israel. We reached out to suppliers that we didn't work with in the past and purchased all the stocks from them, so as of this moment we don't anticipate a shortage of these products."
According to Gili Sasson, VP of Marketing at Amishragaz, "In the last month, mainly against the background of the security situation and the fear of prolonged power outages, we have seen an increase of more than 30% in purchases of household products that are based on gas. For example: a portable gas stove, a portable cooking kit (burner and a small gas tank), a coffee kit, grills that run on gas and gas tanks for grills."
Scented candles: Scented mood candles that have become a sought-after item will provide soft light and a pleasant aroma even during an unexpected power outage. The candles of the fashion brand KENNETH COLE NEW YORK are quite large and will last a long time. They come in a diameter of 13 cm and a height of 10.5 cm. The weight of the candle is 550 grams. NIS 229.90. On the Mashbir network and online.
Automatic door lock: Are you in a shelter and afraid that someone will enter your home? Rav-barih introduces LOCKAPP technology to activate a smart cylinder to control the door from the smartphone and enter using a fingerprint. The technology enables control of the entrance to the house and automatic locking of the door, can be opened easily and quickly by the fingerprint and prevents break-in attempts.
NIS 1,699, not including installation. At Rav Barich branches or by phone at 1-800-800-100.
Wireless night light: Yeelight Wireless Charging Nightlight portable wireless night light with a 10W wireless charging surface will provide up to 24 hours for warm yellow lighting and up to 11 hours for cold white lighting. Charging time up to four hours and a power of 15 watts (lamp + charging surface). The surface charges a variety of mobile devices such as smartphones, headphones and more.
149 shekels. At authorized resellers, in Mi Stores and on the Xiaomi Israel website.
Wireless security camera: The K2.5 360° wireless security camera model Xiaomi Smart Camera C400 will continue to take pictures and cope with challenging lighting conditions even during power outages. It combines artificial intelligence and built-in infrared to detect human movement and reduce false alerts and can be connected to several devices such as a mobile phone or tablet. The camera allows full control and operation through the Mi Home applet and voice control through Google Assistant and Amazon Alexa.
The price: NIS 299. At authorized resellers, in Mi Stores and on the Xiaomi Israel website.
Portable power station: The Anker PowerHouse 521 portable power station offers an extremely large battery capacity (with a volume of 256Wh) for fast charging of up to five devices at the same time. The station has a front LED light strip for illumination during a power outage and an easy-to-read LED display showing the remaining battery capacity and estimated charging time.
Full charge time: about four hours. Hamilton's five-year warranty. 1,590 shekels. On the Hamilton website and at the authorized resellers.
Rechargeable flashlight: a flashlight is a necessary solution for power outages both inside the house and in case you need to go to the shelter. We found a 3W rechargeable flashlight combined with a speaker that lasts up to 3.5 hours. The flashlight includes an automatic activation mode during a power outage and has a built-in Bluetooth connection that will allow distraction in moments of crisis. The flashlight also includes SMD lighting with two different shades of light - warm and white lighting. Charging time up to about six hours. 69 shekels. In the Mashbir branches or online.
Solar power plant: In electrical warehouses it is reported that the most requested product for this period in the emergency category is a power plant supported by solar panels to convert sunlight into electricity, one that can be inserted into the MMD or the receiver. It supplies electricity for a period of up to 24 hours (depending on the number of devices who are interested in charging with electricity and their power.)
The cost starts at NIS 990 and can reach NIS 30,000.
Additional products in demand online: a home generator that runs on gasoline starting at NIS 1,200; A home generator suitable for apartments with a balcony or private houses for NIS 2,000; An inverter generator that produces a stable and consistent flow of electricity, runs on gasoline and is fuel efficient for NIS 1,499. There is also a hybrid silenced generator that runs on gas or gasoline, extremely safe and quiet and can be connected directly to the home gas system. from NIS 2,000.
Cooler: If we have to enter the MMD or the shelter for a long time, the cooler will allow us easy access to food and drink products. We found a 16-liter cooler made of high-quality polyester with a main compartment with a double zipper and two front compartments, a hard bottom and an adjustable shoulder strap. NIS 40. At the Mashbir branches or online.
MMD doors: Multibolt's MMD doors are made of high-quality steel and include width reinforcements, a deadbolt lock with a central tab for sealed locking and two side bolts. The door is made of two pieces of steel and has an operating handle and three pipe/book hinges with a nickel finish. from NIS 3,900. in the chain's branches.
Gas grill: during a long power outage it is also important to be able to eat and one of the most important products is a gas grill, especially in a home with an electric stove (induction) and an electric baking oven, which will not work during power outages. The grill allows cooking/heating and grilling without the need for electricity. Amishragaz's "Monarch" grill has three stainless steel burners and a side burner for frying and cooking.
Now on sale for NIS 2,700 (instead of NIS 3,590). 25 years warranty. The price includes transport, a set of grill tools and a matching cover as a gift. In stores and on the Amishragaz website.
A smart and secure door: the multi-bolt SMART door is activated by an application for face recognition, fingerprint, coder or remote control, without the need for keys. It has advanced technology developed in Israel and is manufactured in the company's factory in Ashkelon. You can choose a design according to personal taste and make the door smart already at the production stage. It includes a lock with the highest level of security, incorporates an integral smart lock hidden in the body of the door and uses rechargeable batteries that will last over 1,250 operating cycles. From NIS 2,990 for a SMART addition to the front door. in multi-bolt halls.
Discounted items: Max Stock's OUTDOOR department has a rich variety of emergency items at attractive prices. Among other things, you can find a 10,000mAh backup battery for NIS 50 and USB rechargeable headlamps for between 2 NIS and 20 NIS. in the chain's branches.
Backup battery: Anker 323 Power Bank A1334 portable backup battery, which has a large charging capacity of 10,000 mAh, will be enough for several charging cycles of the mobile phone. The battery has a two-way USB-Type C connection for fast charging of two devices at the same time up to 12W maximum. 18 months warranty.