Say hello to fresh faces, gentlemen
introducing the new concealer stick promising lightweight, long-lasting coverage throughout the day. Established in 2023, men's grooming brand Obayaty unveils its latest innovation, the new concealer stick. Specially designed to meet the needs of male skin – wide pores, uneven texture, dry areas, and irritation from shaving – this exceptionally lightweight concealer (available in five shades) provides flawless coverage for dark circles and skin imperfections.
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Priced at £43, this creamy concealer offers buildable coverage while also blurring imperfections and nurturing the skin, thanks to its botanical oils aiding in hydration. The world of men's makeup is rapidly evolving, and Obayaty leads the revolution, challenging stereotypes in the beauty industry. Focusing on multi-purpose skincare and makeup for men, each product is uniquely formulated to address specific needs of male skin.
For men looking to explore, starting with the concealer stick is definitely worthwhile.