Nikol, the leading household and cleaning aid brand from Kimberly Clark Israel, continues to introduce product innovation, launching new products towards Passover to shorten time and effort in holiday cleaning.
The "Grandma's Secrets" series - moist wipes for general cleaning with household additives like vinegar and baking soda - the new secret weapon for Passover cleaning. The new products are part of a global trend gaining momentum in Israel, combining household ingredients in cleaning products with "Grandma's methods" of the past. *A survey conducted by Omnibus, commissioned by the company for the series launch, reveals that one-third of Israeli households use household ingredients for cleaning purposes such as baking soda, vinegar, lemon, etc., with usage significantly increasing over the past year.
The "Grandma's Secrets" series includes two products for easy, efficient, and convenient cleaning:
- Moist wipes for surfaces with vinegar additives - for perfect shine - efficiently remove food stains and grease with a refreshing citrus scent.
- Moist wipes for surfaces with baking soda additives - for thorough removal of dirt, food stains, and grease, neutralizing bad odors and leaving a fresh scent.
- Recommended consumer price for a package of 50 baking soda moist wipes: NIS 11.90-13.90.
- Prices determined by retailers.
It's not just a bag, it's a mega-bag. Nikol also introduces EXTRA giant bags - 4 times larger than regular bags on the market. The trash bag category is growing year by year due to increased demand. For the first time, bags four times larger than the regular trash bags (size L) are introduced, containing 250 liters. The bags are suitable for various uses: storage, heavy-duty waste, garden waste, etc.
A survey conducted by the "Shiluv" Institute shows that half of the public expressed a need for the use of giant bags in the home and garden, with the main uses cited as: storing large quantities, collecting heavy waste, collecting garden waste, etc. Each bag measures 100*120 cm, with each bag containing 250 liters (compared to 40 liters in a regular bag). Each pack contains 10 bags.
Recommended consumer price for a pack containing 10 bags: NIS 22.90-24.90. Prices determined by retailers. The variety of new Nikol products can be found in food and pharmacy chains across the country and in private stores.