Fashionable pop-up, the empowering brand, the coffee revolution

Unisex fragrances, empowering brand, coffee revolution: Unisex fragrances, fashion pop-up, eyebrow shaping, baby care buzz, targeted serums, coffee & ice cream delights.

  Brand pop-up for Miss Nori  (photo credit: PR)
Brand pop-up for Miss Nori
(photo credit: PR)

Pop-up in the mall

For all fashionistas, the coveted fashion brand Miss Nori, which has become a favorite of influencers, opened a pop-up in the Ramat Aviv mall so that you can enjoy until the end of August an amazing collection that includes their favorite items: Basic shirts and tank tops, jeans, button-down shirts, dresses and crocheted items that are part of Inseparable from the DNA of the brand, for new items including long wrap dresses and long knit dresses, oversize pantsuits, all in sizes XS-XXL. The dominant colors are white, camel, earth, black and striped and tiger prints. The presenter Karin Aliya is joined by Sapir Narkis, and the two feel like adopting the collection.

Eleanor Baruch Yoshua, owner and founder of the brand: "The new pop-up store in the Ramat Aviv mall opens following the demand of our customers to come and physically measure our clothes, I am excited to see the customers who come and enjoy the new and diverse collections that we have been working on for months. The pop-up is a step Added to the expansion of the company in recent years, which is becoming more and more established as a successful and leading clothing brand in Israel."

  Brand pop-up for Miss Nori   (credit: PR)
Brand pop-up for Miss Nori (credit: PR)

Alpa Cosmetics refreshes the summer with 5 unisex fragrances for the Italian brand Off-White™ that expands with the Off-White™ SOLUTIONS collection in a collaboration with world-renowned perfumes. As part of the brand's beauty ethos that strives to empower people, express themselves and celebrate their potential, Off-White White Slushine offers fragrances that are a personal statement, the collection continues the path of the original collection. Each fragrance stars in a bottle designed in collaboration with makeup artist and creative director Ismayya French, beauty consultant of White™: "Each of the fragrances has its own identity".

The series is suitable for all ages, races and genders and advocates a new dimension of beauty that combines humanity and individuality. More from Alpha, the Bergamo-Signorina Unica brand perfume collection, is renewed with Libera Signorina, a glamorous, romantic and sensual fragrance that embodies the multifaceted vision of the brand, which pays respect to the extraordinary essence inherent in every woman and encourages her to embrace her unique personality, with elegance and confidence.

The fragrance is a gourmet blend of woody and floral notes, citrus notes, marine accord, white azalea flowers and Italian tiramisu and it speaks to the cosmopolitan woman, who approaches life with curiosity, authenticity and an open attitude.

The perfume was created in collaboration with Jérôme Affinet, the iconic glass bottle is painted orange, decorated with a ribbon made of sustainable fabric and the new Ferragamo logo that embodies the contemporary evolution of heritage.

  Alfa Power The 'Pregamo' and 'Op White' brands are renewed  (credit: PUBLIC RELATIONS)
Alfa Power The 'Pregamo' and 'Op White' brands are renewed (credit: PUBLIC RELATIONS)

Eyebrows or not to be

The eyebrow care trend stars in the Italian make-up brand PUPA, which renews itself with two eyebrow shaping products, the first is Fix & Lift Eyebrow - a tinted, nurturing transparent gel with a lifting effect for neat and shaped eyebrows, the gel's texture is flexible and transparent and can be built and repaired without feeling sticky, For a perfect hold and fixation of the eyebrows without weighing them down. Another product is Plump & Care Eyebrow Gel, for repairing, coloring and thickening the eyebrows, the gel has a light flexible creamy texture and a refined shade, which allows to correct and enhance the color of the eyebrows, the cellulose fibers and the pigments, help to fill empty spaces in the eyebrows and give an immediate filling and volume effect.

The active ingredient consists of a special peptide combined with an extract of red clover flowers, which stimulate the activity of the hair follicles and encourage natural hair growth from the root, the special ingredients create a layer that guarantees perfect grip and fixation of the eyebrows without weighing them down, available in 3 shades: Dark brown, brown and blonde. For both products, a mini brush with extra dense bristles, which allow you to comb and shape the eyebrows by evenly distributing the material down to the shortest hairs.

  Eyebrows or not to be Pupa's eyebrow gel (credit: PUBLIC RELATIONS)
Eyebrows or not to be Pupa's eyebrow gel (credit: PUBLIC RELATIONS)

A winning trio

The New York care brand Kiehl's launches Ultra Pure High Potency Serum, a series with 3 serums that provide targeted solutions for the facial skin, with minimalist formulas that provide optimal results. The serums contain 10 clean and vegan ingredients, the formulas have been clinically tested on all skin types, even sensitive, they work quickly and provide immediate results. In the series: 5% niacinamide serum - to reduce excess fat, niacinamide reduces excess fat to a minimum, helps calm and visibly minimize redness, reduces the appearance of blemishes; 9.8% glycolic acid serum - improves skin texture, the formula effectively removes dead skin cells; Serum 1.5% hyaluronic acid in a formula that instantly increases the moisture in the skin by 89%.

  A winning quartet of new serums for Kill's   (credit: PUBLIC RELATIONS)
A winning quartet of new serums for Kill's (credit: PUBLIC RELATIONS)

Drips 

Ketzet launches a series of Baby-Buzz droppers containing a unique blend of natural oils such as citronella oil, lemongrass oil, geranium oil and peppermint oil, which are known for their effectiveness and natural virtues and are particularly suitable for staying at home and outside, the hypoallergenic products, without parabens, SLS and pesticides, are Dermatologically tested and found to be suitable even for sensitive skin.


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In the series: After gel to soothe the skin after mosquito and flying insect bites, contains allantoin and chamomile plant extract, which relieves irritation and itching; Roll-on enriched with aloe vera, allantoin, vitamin E and neem plant extract, to soothe the skin even in cases of redness and rash; A case of To Go wipes, individually packaged for easy and convenient application, also contains aloe vera, allantoin, vitamin E and neem plant extract, to soothe the skin in cases of redness and rash; A mixture of aromatic oils to drip on the baby's environment, stroller, clothes, bedding and more, can also be used in an aromatic oil diffuser-diffuser. The series is suitable for use from the age of 3 months.

  Drippers Drippers The Ketzet company takes care of babies   (credit: PUBLIC RELATIONS)
Drippers Drippers The Ketzet company takes care of babies (credit: PUBLIC RELATIONS)

Coffee break

Elite Turkish Coffee, for the first time launching Turkish coffee capsules for a home espresso machine with a Turkish flavor and a Turkish flavor with cardamom - the same taste and aroma without the grains. Ofari Shabo, VP of Marketing Strauss Coffee Israel: "Turkish coffee is the favorite and leading coffee brand in Israel for 60 years, we are constantly looking at how to innovate and diversify the beloved coffee, so that it suits our different needs.

In honor of the summer and following consumer demand, Elite Coffee is launching "Coconut flavored iced coffee" capsules - a special edition of capsules that offer a balance and harmony of flavors that combine refined coffee flavors and bold flavors of toasted coconut, the bean mixture contains Arabica from South America and Robusta from Southeast Asia, in strength 08, the edition case has an AI-designed image of a cup and coconut printed on it. First time that Strauss designs a product through this platform.

Starbucks is launching "Breakfast" - new capsules for making cold or hot coffee, with a medium roast and extremely rich and delicious balanced flavors that can be obtained in selected marketing chains and the Nestle coffee shop online store.

  Coffee break Cold coffee Gabriela Feder  (credit: PUBLIC RELATIONS)
Coffee break Cold coffee Gabriela Feder (credit: PUBLIC RELATIONS)

Sweet news

After the Ben & Jerry's Israel community asked to bring back the favorite Netflix & Chill flavor - soft peanut butter ice cream with cream, chunks of soft chocolate brownies and swirls of sweet and salty bagel crumbs, the Israeli factory in Be'er Tovia invited fans to be the first Let them taste the taste that has been absent for 4 years, straight from the production line.

Netflix & Chill ice cream was born from the collaboration between the two brands that share common values of innovation and creating maximum pleasure moments for their customers. The ice cream packaging features 3 cows lying on the couch watching their favorite show on Netflix.

More from Ben & Jerry's Israel, a new homemade case of a cookie dough sandwich trio that combines legendary cookie dough ice cream in a sandwich, between two soft chocolate chip cookies, joining the brand's homemade ice cream cases.

  Sweet new Ben & Jerry's summer innovations  (credit: PUBLIC RELATIONS)
Sweet new Ben & Jerry's summer innovations (credit: PUBLIC RELATIONS)