Abraham Group, known for its hostels and tours, has become the first Israeli company to receive the prestigious impact certification from the Global Sustainable Tourism Council (GSTC). This achievement highlights the group's position as an innovator in independent and socially responsible tourism.
The GSTC is an international organization that sets the highest and most rigorous standards for sustainable tourism for hotels and tour companies. These standards consider sustainable management criteria such as fair and safe employment, promotion of local communities and businesses, protection of local culture, and reduction of environmental impacts.
In addition to its popular hostels among the younger generation, Abraham Group operates "Abraham Tours," offering socially oriented tours that expose participants to different communities and narratives within Israeli society. These tours emphasize connections with local guides and businesses, such as the Hope Tours to the Gaza border area and tours featuring small businesses run by reservists near Abraham Tel Aviv.
To receive the certification, Abraham had to meet standards that included monitoring and using resources efficiently, waste management, responsible procurement, social and community involvement, and fair employment.
Gilad Shauloff, CEO of Abraham Group, stated, "This is a significant milestone for us. Receiving the certification confirms our deep commitment to responsible and sustainable tourism. It is another crucial step in our journey to realize our vision of creating positive change in the environment and society in which we operate, while promoting values of social and environmental responsibility. Achieving the prestigious sustainable tourism certification is a testament to our unwavering commitment to act responsibly, support local communities in social, economic, and cultural aspects, and minimize the negative impact of tourism on the environment. This achievement perfectly aligns with one of our core values: 'Inspiring change through travel,' and addresses the growing demand for responsible tourism."