Tor Group is launching a new LEGO certified store in the Sha'ar Hatzafon shopping mall. The new branch will be the first store in the north of the country and will present a collection of the LEGO products, including exclusive models. Also, in the heart of the store there will be a personal creation center, where visitors can give free rein to their imagination and build with Lego.
After a period in which the Tor Group operated a pop-up concept, the new LEGO certified store will open on Thursday August 8 and will offer a unique shopping experience for the whole family. On the occasion of the opening at 17:00, the first 100 visitors will enjoy a limited edition minifigures box, and the first 200 buyers for an amount exceeding NIS 399 will receive a unique limited edition Lego store model as a gift.
Eran Tor, entrepreneur and owner of the TOR Group: "The opening of the new LEGO certified store is a significant step in making the LEGO experience accessible to the general public in the North. We believe that the new store will become a center of attraction for Lego fans of all ages."
Dotan Shalom, CEO of the Sha'ar Hatzafon shopping mall: "We are proud to launch the new Lego certified Store in the mall after the great success of the pop-up concept . The decision to open the new store reflects the mutual trust and the excellent business partnership between Sha'ar Hatzafon shopping mall and Tor Group. We are convinced that the new store will enrich the shopping and entertainment experience of many families, and will strengthen the mall's status as a leader for families in the north."