Ituran is introducing a new service for parents of young drivers – Ituran FAMILY. This cutting-edge product allows parents to track their car's location in real-time using an app. They can also receive alerts for speed violations, feedback on dangerous driving, notifications when the car leaves a defined area, and more.
According to the National Road Safety Authority, young drivers are 1.7 times more likely to be involved in fatal car accidents compared to older drivers. Ituran FAMILY aims to address this challenge, providing parents with tools to improve safety and peace of mind.
In addition to the features listed below, the app includes a roadside assistance button. If there is a tire puncture, there's no need to rush; simply press the assistance button to request help. Ituran FAMILY combines advanced technology with a user-friendly interface, allowing parents to quickly and easily access vital information.
The cost is approximately 250 NIS for installation at Ituran centers, with a monthly subscription fee of NIS 14. Home installation is also available for NIS 340.
Ituran's campaign for Ituran FAMILY is led by comedian Revital Vitelzon Jacobs, a prominent figure in the parenting and family sector.
Unique Benefits Offered by the Ituran FAMILY App:
- Real-time vehicle location monitoring 24/7, including a 30-day travel history.
- Receive feedback on the driving habits of those using the car, with a focus on dangerous driving.
- Get alerts for speed violations based on the legal speed limits of the road section.
- Set up notifications important to parents, such as knowing when their children return home without having to wake up in the middle of the night, receive alerts if they are driving at odd hours instead of sleeping or studying, and know when the car is started or stopped so they can rest assured.