Rose-colored glasses: The western world's pink penetration

Romantic and optimistic yet deemed childish, how did it find its way into Western homes?

  Tula Studio  (photo credit: Maor Moyal)
Tula Studio
(photo credit: Maor Moyal)

Each color has a profound effect on the way we live and behave. Studies carried out over the years prove that color can affect the health and mood of each of us. We all know that these days, especially these days, optimism is definitely the name of the game.

Pink is seen as one of the most romantic and optimistic in the color spectrum, and at the same time as a childish and sweet color that is not suitable for everyone. "In the West, pink was not always accepted," explains interior designer Liat Hadad from Studio Tula, but the good news is that we are definitely seeing the beginnings of change and today there is more openness to using pink in central and important spaces in home design and not just in the rooms of the little ones.

   Tula Studio (credit: Maor Moyal)
Tula Studio (credit: Maor Moyal)
   Tula Studio (credit: Maor Moyal)
Tula Studio (credit: Maor Moyal)

"The change is due to an open-mindedness and the fact that pink is stretched to very wide ends and that its tones are many and varied, starting from the sweet and childish baby pink, through the classic and rich old pink, up to the smoky and powder colors that are perceived as more smoky, mysterious and sophisticated, which also go a long way in bathrooms, living rooms, and kitchens etc., they explain in MODY and as an example they give the new pink collection of the GSI brand for the bathroom. "The joy of life it transmits, its balance and openness, make it relevant in the home.

The magic word is balance. Knowing how to balance and combine it in harmony - adding a pillow, an armchair, a rug with pink touches will definitely do the job," explains Hadad. According to her, "a color that is so dominant requires thinking in order not to turn the space into a circus. Combine it wisely. If you are daring, do it big, and if not, pink pillows, a light fixture or a picture in a baby pink shade will also jumpstart the space." 

 "A color that manages to arouse emotions and enter the soul and heart in a way that is difficult to explain, but precisely as such it is worth using its strengths and harnessing it to design because that is exactly what we are looking for: to activate emotions by designing the space.

  The GSI brand, available at MODY (credit: STOCK)
The GSI brand, available at MODY (credit: STOCK)
   The GSI brand, available at MODY (credit: STOCK)
The GSI brand, available at MODY (credit: STOCK)
  The GSI brand, available at MODY (credit: STOCK)
The GSI brand, available at MODY (credit: STOCK)

In fact, pink succeeds in comforting, calming, not threatening and it provides inspiration. It Calms our emotional energies, and above all it's simply beautiful and it's definitely not a trend. I like to combine it big and small, in the kitchen, in the family corner, in the bathroom, it has no limits," says Peled. Adi Lavi, director of architect relations at MODY, explains that the pink has conquered the most important brands in the world in the sanitary and cladding industry as well. From a color that was on the margins, it became present and relevant. A color full of sweetness and calm. The magic lies in the doses, like everything in life."

"It seems that pink is excellent for people who are lighthearted and young at heart. Those who will like the presence of pink in the home. You have to carefully manage between the two extremes and know what suits your character the best. Do not give in to trends or stigmas, if pink is beautiful and suits you also in the living room, kitchen, library or room Sleep - do it, don't be afraid," says Hadad.

In conclusion, she explains, "At Tula Studio we often incorporate pink, in all spaces, both commercial and private. Pink is optimistic, happy, softening, and touches everyone and everything."