In the Zap group, they examined the consumer behavior of Israelis before the start of the upcoming school year and it is clear that Israelis have begun to prepare for it despite the uncertainty. On the Hoogel website from the Zap group, we see an increase in demand for personal equipment for school but also in the home learning environment, since as the fighting in the south continues alongside the development of the fighting in the north. Questions arise under what conditions it will open in the academic year 2024-2025.
In the last year, we see a slow and moderate increase in purchases and demand for portable computers and now, in preparation for the return to school, we see an increase of 30% compared to other months of the year. In the student chair category, a record increase of 90% is seen during the month of July. In the category of pencil cases and related equipment there is a noticeable increase of 450% and in the category of bags, as expected, the most significant increase is seen, with a 700% increase in sales.
Market breakers?
Rami Levy, who has proven his ability to discount shopping baskets for the home, also does so in the back-to-school category with equipment for school and kindergarten and a promise of market-breaking prices. In the back to school category you will find bags, pencil cases, notebooks, stationery, and more.
Sample prices: A backpack for NIS 30, a garden bag with 2 compartments for NIS 25, a case of 8 notebooks for NIS 10, white printer paper 500 pages in a package for NIS 21.
Available in all network branches nationwide and on the online website.
Bags for school Idan 2000
A new era: The Idan 2000 toy chain offers a shopping experience for parents and children with a variety of bags and school supplies with the promise of affordable prices, personal service and suitability for all ages from kindergarten children to high school students, according to different price levels. Among the items you will find in the category: satchels, complete cases with bags, pencil cases, diaries, notebooks, lunch bags, writing instruments, gadgets and school preparation games.
According to Noa Ben Abu, CEO of the chain: "There is a trend of increasing the supply in a wide range of price levels. On the sales floor, it is evident that each customer chooses his shopping basket according to the budget available to him."
All-in-One Urban
The Urbanika chain is preparing for the start of the school year with thousands of items and the promise of attractive prices. In the back-to-school complex you will find all the necessary equipment, starting with writing tools (pens, pencils, erasers, sharpeners, rulers, etc.) notebooks, stickers, lunch boxes, drinking bottles, backpacks and current hit items.
Price range for accessories: NIS 5-30. Price range for the variety of bags: NIS 5-60. available on the website and in all network branches.
Fashionable and practical
The NOIZZ chain is proud to present the new BACK TO SCHOOL campaign, starring the presenter Roy PFryszer Guttman in 3D technology that presents the BACK TO SCHOOL collection as colorful, diverse and fashionable. Among the collection items: Bags, pencil cases, notebooks, bottles and accessories in graffiti style, with the inspiration for the collection being the combination of fashion and functionality.
Price for bags: From NIS 200, pencil cases: from NIS 50, bottles: NIS 80, notebook set: NIS 60. Available in NOIZZ stores nationwide.
Returning to Kindergarten
Intersan, importer of the NUBY and Tulips baby brands, presents an affordable bundle that includes a variety of best-selling products from both brands, at a reduced price. The box includes: Microwave-safe feeding utensils, including two divided plates with dividers, six reusable bowls with lids that can be heated and frozen, six cups with lids made of strong and durable plastic for repeated use and 18 extra-long reusable plastic spoons in cheerful colors. The box also includes a durable wax sheet that can be washed in a washing machine and a quartet of alcohol-free wet cloth wipes.
The price of the case: NIS 112.30 instead of NIS 149.30. Available at Intersen, the importer's website.
Bgood
Along with a variety of equipment for going back to school such as: Bags, pencil cases, lunch boxes, drink bottles and more, Bgood offers 9 school shirts for NIS 100 and suits for kindergarten children for NIS 20. T-shirts are offered in the school shirt collection Comfortable and pleasant, for girls and boys, in round key or V key, at the same price for all sizes (sizes 6-18) and a wide range of colors. Back to school shirts come in short sleeves or 3/4 sleeves. You can order through the website The chain t-shirts with the school symbol with direct home delivery (free delivery on purchases over NIS 300) The collection is available at Bgood chain stores.
From Dan to Eilat
On the online website of the H&O network you will find 5 school shirts for NIS 50, including printing a school emblem with thousands of school emblems from dozens of cities and towns from Dan to Eilat. The website guarantees an easy and fast interface and home delivery within 7 business days. These are 100% cotton shirts, in a variety of models and colors, in the range of sizes 6-18.
Basic to the home
For the first time, the fashion website Terminal X offers school shirts of the home brand with printing with fast delivery to the home. 6 basic shirts with a round neck and V key, in a variety of colors for the price of shirts for NIS 100. The range of sizes that can be found ranges from sizes Y4-Y18. In addition, as every year, you can also find Fox brand school shirts on the site.
available on the TERMINAL X online site
Another possibility
The low-cost fashion chain Selection offers a selection of smooth basic 100% cotton t-shirts on sale: 10 for NIS 100 including printing of the school's emblem. The shirts come in sizes 8-18. According to Yaniv Hadad, CEO of the Selection chain: "As part of the chain's strategy, we offer aggressive promotions that prove to the consumer that it is possible to buy in Israel at cheap prices."
Upgrading the learning experience
Name printers:
Among a huge variety of items offered by the Kravitz chain for back to school, we found some unique ones: a compact printer for "name stickers", which allows you to print using designed templates, to produce colorful stickers using a Bluetooth connection. The printer comes with 5 rolls of stickers. The price: NIS 159. Another item is a minimalist set of wireless and thin keyboard and mouse from Logitech, lightweight and made of recycled plastic that can be connected simultaneously to up to 3 devices.
The price for the set including batteries: NIS 299. Available at the chain's branches nationwide.
Filters distractions:
The Hamilton Group launches Soundcore Space One A3035 headphones from ANKER with an extremely long battery life of up to 40 hours of playback, sound quality and noise cancellation up to 98% thanks to 2 microphones installed on each earpiece. The headphones allow full adjustment of sounds using a unique technology that analyzes the user's listening habits to create a unique and personalized sound profile. The headphones are foldable and convenient for storage and carrying. The headphones come with an 18-month warranty from the official importer.
The price: NIS 499. Available on the Hamilton website and at authorized dealers.
sitting down to study:
The independent children's and youth furniture chain, launches a collection of student chairs to upgrade the learning experience from home, with a modern design and advanced ergonomics. The new chairs offer adjustment for the headrest and armrests, sophisticated support mechanisms for the lower back, high-quality upholstery, rotation in a full circle and wheels for smooth and comfortable movement. Each of the models boasts a unique design and a variety of colors.
The price of the chairs for students: NIS 395-729. available in the chain's branches and on the website.
Jaguar on the shelf:
The Gentleman network offers a series of speakers in miniature models of branded luxury vehicles, designed inspired by collector vehicles of the brands Mustang, Mercedes Benz, Camaro, Jaguar, Corvette, Hummer and more. The speaker will upgrade the learning position at home as a functional item that is also a designed accessory that will suit children's and boys' rooms. The speakers come with lithium batteries and are charged via a USB cable included in the case.
The price: from NIS 149. Available on the Gentleman website and online.
Eating and drinking
Liquids for the road:
the leading cookware and baking brand Soltham offers a collection of high-quality thermal drinking bottles designed in a variety of patterns, colors and prints. The bottles are suitable for cold or hot drinks outside the home, they are made of high-quality stainless steel with heat and cold insulated sides, which keeps the drink temperature stable regardless of outside conditions and in any weather for long hours. The bottles are equipped with a screw-on sealing cap and a built-in handle or lanyard depending on the model, for a comfortable and safe grip.
Available in volumes of 500-650 ml.
Price range: NIS 65-85. Available in branches and the online store.
Inside the box:
Life, the house brand of Super-Pharm, offers a variety of lunch boxes inspired by favorite children's characters such as Disney, Fireman Sammy and more, which create a separation between the types of food and allow children to enjoy the variety of food types in an experiential way even when they are away from home. The boxes are easy to clean and fit in the dishwasher in the top drawer.
Price range NIS 15-16. Available at Super-Pharm branches and Super-Pharm online