While vacuuming: Have you heard of a time-saving carpet?

Carpets are now a year-round design element, defining spaces and adding warmth. New solutions address dust accumulation and cleaning needs. Let’s explore a growing category.

 Manila carpet, Beautiful Wool Carpets, designer Ronit Shisman (photo credit: Eran Turgeman)
Manila carpet, Beautiful Wool Carpets, designer Ronit Shisman
(photo credit: Eran Turgeman)

As the major holidays approach, especially with Rosh Hashanah coinciding with the start of the school year and the moving season, the demand for home carpets increases. Consumers understand that to create a new atmosphere in the living room, it is not always necessary to replace heavy furniture; rather, this can be achieved with the right accessories such as pictures, candles, trays, vases, design books, lighting, plants, and carpets.

Regarding the last category, it can be said that it is, in fact, the first; that is, carpets can always create a sense of renewal more than any other accessory in the space. Therefore, it’s no wonder that they are the most sought-after items that complement home design. They are dominant in the space and serve as a backdrop for all the furniture placed on them.

 Manila carpet, Tzemer Beautiful Carpets, designers Irmi and Lucy (credit: Alon Barhum)
Manila carpet, Tzemer Beautiful Carpets, designers Irmi and Lucy (credit: Alon Barhum)

The Tzemer Beautiful Carpet Network offers a rich range of unique, durable, and easy-to-maintain carpets that will keep you on your feet for a long time. Additionally, according to Michael Aaron Cohen, National Sales Manager of Tzemer Beautiful Carpets: “Over the years, it has become evident that the usage gap of carpets between winter and summer is narrowing. If in the past carpets were rolled into a corner when spring arrived, today it is the opposite, indicating that carpets have become a design item in their own right, suitable for all seasons.”

Summer brings the desire to introduce color and airiness, and there’s no better way than by choosing the right carpet. In the past, there was a drop in sales in the market during the transition from winter to summer as carpets were rolled into a corner. However, today, the decline is minor, if at all, and specifically in July and August, which are characterized as the moving and renovation season, we once again witness an increase in sales and carpet purchases.

 Manila carpet, Tzemer Beautiful Carpets, Irmi and Lucy Interior Design (credit: IDAN GUR)
Manila carpet, Tzemer Beautiful Carpets, Irmi and Lucy Interior Design (credit: IDAN GUR)

Additionally, it’s important to remember that we buy carpets for the long term, meaning they are seasonal items. Therefore, it is advisable to choose a suitable carpet in summer that is hair-free, thin, anti-slip, and made from pleasant fibers such as viscose, nylon, and wool without any fluff. Furthermore, it’s preferable to choose a lightweight carpet. In terms of color, the trend that stands out in summer is the selection of carpets in bold or pastel colors, as opposed to winter where monochromatic shades sell much more.

So what are the drawbacks that prevent every home from having a carpet? Mainly the accumulation of dirt and dust, which affects not only aesthetics but also health for sensitive individuals. Perhaps this is the main reason behind the growing trend and high demand for hypoallergenic carpets?

 Manila carpet, Tzemer Beautiful Carpets, Irmi and Lucy Interior Design (credit: IDAN GUR)
Manila carpet, Tzemer Beautiful Carpets, Irmi and Lucy Interior Design (credit: IDAN GUR)

This is a trend that is gaining traction, especially among families and individuals suffering from allergies or respiratory issues. Hypoallergenic carpets are made from materials that reduce dust accumulation, dust mites, and mold.

They are made from synthetic or natural materials that are suitable for allergy sufferers and allow for easy cleaning and maintenance due to their dust and dirt-repellent properties. These carpets significantly improve the quality of life for people suffering from allergies or asthma by reducing irritants caused by dust and other allergens. Additionally, they are produced from durable and high-quality materials that ensure resistance to wear and maintain an aesthetic appearance over time.

Manufacturer's Statement

Hypoallergenic carpets prevent dust accumulation that leads to allergy attacks and may improve the air quality we breathe at home. They are made from synthetic or natural materials that are suitable for allergy sufferers and allow for easy cleaning and maintenance due to their dust and dirt-repellent properties.

These carpets significantly improve the quality of life for people suffering from allergies or asthma by reducing irritants caused by dust and other allergens. Additionally, they are produced from durable and high-quality materials that ensure resistance to wear and maintain an aesthetic appearance over time.


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The Tzemer Beautiful Carpets network offers a variety of models in leading collections of modern carpets that combine functional needs with impressive design. A leading series in this category is the Manila series, which features modern carpets made from a combination of cotton, polyester, and acrylic.

 Manila carpet, Tzemer Beautiful Carpets, Irmi and Lucy Interior Design (credit: IDAN GUR)
Manila carpet, Tzemer Beautiful Carpets, Irmi and Lucy Interior Design (credit: IDAN GUR)

The Review

The hypoallergenic carpets offered by the company are characterized by geometric style, modern abstract designs, and are machine woven with particularly dense weaving, ensuring no fibers or fluff where dust can accumulate. The combined polyester and acrylic fibers with cotton facilitate maintenance and cleaning of the carpet, providing a soft and pleasant feel underfoot.

Advantages of the Manila carpet series include easy and quick cleaning thanks to the high-quality raw materials that repel dust and allow for simple and rapid cleaning.

The hypoallergenic carpets in the Manila series are lightweight and easy to maneuver thanks to the lightweight materials and advanced technology, making them easy to move and clean. Additionally, the high-quality materials ensure resistance to wear and maintenance of the aesthetic appearance over the years.

Summary of the Review 

One of the standout carpets in this series is the Manila GRUNGE Silver - its elegant design in silver gives it a minimalist look, allowing it to blend into any space.

We closely examined the Manila GRUNGE carpet and noted that it combines design with functionality, serving as an elegant addition to the space while facilitating maintenance and cleaning routines. Other key advantages we found include stain and dust resistance, lightweight and easy maneuverability, modern and elegant design, and suitability for any space.

Price: The Manila carpet series starts at NIS 690, depending on the chosen size. Available at Tzemer Beautiful Carpets stores across the country and online.

 Beautiful Wool Carpets Manila carpet starting at NIS 690 before discount and NIS 483 after discount, Bazelet Architects (credit: ELAD GONEN)
Beautiful Wool Carpets Manila carpet starting at NIS 690 before discount and NIS 483 after discount, Bazelet Architects (credit: ELAD GONEN)

How to Treat a Wet Carpet? It’s Easy

As we approach the winter season, Tamir Cohen, CEO and owner of Tzemer Beautiful Carpets, offers tips regarding moisture in carpets during winter days: “If a carpet gets wet, it is essential to absorb it with paper towels or a dry cloth while the carpet is wet—meaning do not let it dry without absorbing the liquid.

After the moisture dries and if there’s a stain from a liquid or dusty dirt like coffee, gently dab with a damp cloth in the direction of the carpet’s fibers.

Be careful to only go over the stained area once, not multiple times with the dirty and/or wet part. At the next stage, the carpet will likely appear stained because it is still slightly wet, so you should wait for it to dry naturally and see the result. If the carpet is clean, you’ve succeeded; if not, then you need to repeat all the steps.

If you still cannot clean the carpet, it is recommended to consult us. Tzemer Beautiful Carpets offers advice, cleaning, and artistic repairs for carpets, regardless of where they were purchased.”