The article was written in collaboration with CHERY
These trends also affect the automobile industry, which in recent years has been developing at a dizzying pace compared to what was acceptable until a decade ago. Car manufacturers are adopting new technologies and integrating them into their cars faster than in the past, in order to appeal to customers' tastes.
If in the past, car manufacturers preferred to wait with the implementation of new technologies or developments until the launch of the next new model of their production, within a few years, then those same manufacturers find themselves in a never-ending race to update their existing models, already today.
The freesbe group, an importer of CHERY vehicles, refreshes its two top models, the TIGGO 7 PRO and the TIGGO 8 PRO, the two crossover vehicles that have become a common sight on Israeli roads in a very short time. The updates to the models are comprehensive and numerous, starting with the upgrade of the safety systems, continuing with the design of the passenger cabin and the specification of the equipment and ending with the exterior design.
CHERY TIGGO 7 PRO
This is a family crossover, 5 seats, a family off-road recreational vehicle, which has undergone an upgrade mainly in the interior of the vehicle - the safety equipment has been upgraded, all trim levels will include automatic control of the high beams, which makes it easier to drive in the hours of darkness without dazzling the drivers coming in front. The Noble finish level will surpass this and will also offer a central mirror that darkens automatically. Such a mirror allows for comfortable and safe driving and prevents the driver from being dazzled in changing lighting conditions.
As part of the interior fittings and the design of the passenger compartment, instead of two screens facing the driver, side by side, from now on the driver can see one continuous screen that includes, next to the dashboard, a 12.3-inch multimedia screen, the display of which is larger and clearer and facilitates orientation and the operation of the systems while In order to drive, to reduce the distraction episodes of the driver during driving.
The changes introduced in the driver's environment, in a central console with reorganized switches and the continuous screen, contribute to a modern and cleaner design that evokes feelings of calmness and flow in the passenger cabin, with a luxurious aroma.
The operation of the vehicle's systems with the help of voice commands, which also reduces the driver's distraction from the road, will now be possible already on the basic trim level - COMFORT, similar to split climate control.
A charging surface for a mobile phone with a respectable power of 50 watts, which allows charging in a reasonable amount of time also wirelessly.
The occupants of the rear seat will benefit from personal reading lighting and all occupants of the passenger cabin will benefit from advanced and multi-hued ambient lighting.
The Noble trim level will also add to the equipment list a high-quality sound system with eight speakers, from SONY, and a driver's seat with memories, for faster adjustment of the driving position when the vehicle is driven by several drivers, those drivers will also benefit from the seat ventilation, for more relaxed driving on hot days, two options that until A long time ago, much more expensive market segments were reserved for luxury cars.
Externally, the Comfort trim level receives light alloy wheels with a diameter of 18 inches in an updated design, and the Noble trim level will differ externally in red-painted calipers, front distance sensors and side mirrors that fold electrically (to assist in parking or passing through narrow streets), these mirrors, like the seats, have a memory function, which contributes It is also for adjusting the driver's environment quickly and comfortably after a change in the driving position in the car.
CHERY TIGGO 8 PRO
A 7-seater vehicle, a large crossover capable of safely transporting families with many children, or drivers who like large and powerful vehicles.
The safety specification has been significantly strengthened, the number of airbags now stands at nine in total, two side curtain airbags and an additional airbag to protect the driver's knees, were added to those previously offered in front in front of the driver and passenger and on both sides, front and rear. The ULTIMATE trim level also includes a driver alertness warning system.
The TIGGO 8 PRO also received updates similar to those that the TIGGO 7 PRO received, including the updated driver's environment that includes a continuous screen that unites the dashboard and the control screen in the multimedia system to create a clearer and more convenient display for the driver to control while driving, a control system using voice commands, Advanced and multi-colored ambient lighting, a high-power wireless charging surface (W50), a 540-degree peripheral camera system, which provides a point of view around the vehicle and, in addition, a view above, to facilitate maneuvers and parking in crowded places, and a high-quality sound system with eight speakers from Sony.
Similar to the cabin design changes that the little brother went through, also in this case, the changes introduced in the driver's environment, a central console with reorganized switches and the continuous screen, contribute to a modern and cleaner design that induces feelings of calmness and flow in the cabin, with a luxurious fragrance. This fragrance is enhanced by the rhombus stitching of the seat cushions, which are covered in eco-friendly "vegetarian leather" upholstery in a wine brown shade.
The Noble trim level, the most basic of the offerings, now also benefits from a passenger seat with four power settings.
The Tigo 8 can now also be obtained in concrete gray and metallic silver, which join the existing list of optional colors that includes, apart from them, the colors gray, black and white.
In conclusion,
CHERY Israel has learned in a relatively short time, to take its leading models and give them a facelift that upgrades them even more, and turns them into technological, designed and up-to-date vehicles, even more than they were until now. Those that are able to compete, with the models of car manufacturers older than her for many years, as equals among equals. A massive investment in research and continuous and vigorous development processes have helped CHERY in this achievement, and we are waiting with great curiosity for more innovations, surprises and models.