HOKA launches the RINCON 4 in a new version

Lighter, with a new and upgraded sole, long-lasting durability, and better energy return than ever before.

 HOKA's RINCON 4  (photo credit: PR)
HOKA's RINCON 4
(photo credit: PR)

HOKA, one of the fastest-growing running and walking shoe brands in the world, is launching one of the most sought-after models in its collection: the RINCON 4, released in a new generation. This version includes technological improvements that make it one of the lightest shoe models, providing a sensation of walking or running on clouds.

The RINCON model was first introduced several years ago and quickly became one of the brand's favorite and best-selling models. It is renowned for its exceptionally light weight, outstanding comfort, and the ability to combine excellent performance with an endless feeling of lightness. Now, the model is being launched in its fourth version, with enhancements and advantages that will elevate it to a whole new level.

Meir Kanner, CEO of New Run, stated: “With the RINCON 4, the brand aimed to take everything people loved about previous versions of the model—and enhance them. The result is a shoe that feels like a true breakthrough in the running world. Lighter, more comfortable, and more durable than anything the brand has created so far.”

  • Advanced Foam Technology: Our innovative EVA foam is lighter, more durable, and provides better energy return than ever before.
  • Redesigned from the Ground Up: Every element of the shoe, from the sole to the upper, has been completely re-engineered to ensure the ultimate running experience.
  • Uncompromised Comfort: The new upper molds to the foot like a glove, while the upgraded tongue adds an extra layer of comfort.
  • Enhanced Durability: The addition of hardened rubber in the outer sole ensures significantly longer life without compromising the lightweight design.
  • Endless Versatility: Whether you're running short or long distances, training, or competing, the RINCON 4 is the perfect choice.