Summer pop-ups: Fashion events you can't miss

Some mothers call it "dreaded August," while others make the most of the time with their kids by going on shopping sprees. Here’s a roundup of fashion pop-ups with great deals.

 Some great summer deals you should check out (photo credit: INGIMAGE)
Some great summer deals you should check out
(photo credit: INGIMAGE)

Casa SACK’S Pop-UpThe SACK'S pop-up is a one-time opportunity to enjoy high-quality resort items and the bold colors of this Israeli fashion brand—without breaking the bank. A massive two-floor (300 sqm) pop-up space is located at the entrance to Tel Aviv Port, where you can enjoy the view of the sea and score some amazing deals. The store offers the latest collections at unbeatable prices (we visited and can confirm—bargains galore!). The popular brand has left the malls and settled into an attractive urban location.

When? Until the end of October, open all week, including Saturdays (09:30–22:00).Where? Tel Aviv Port entrance.Price Range: Up to 80% off, NIS 49-499.

 Casa SACK’S Pop-Up (credit: EIRAD NETZER)
Casa SACK’S Pop-Up (credit: EIRAD NETZER)
Miss Nori Pop-UpMiss Nori, owned by Elinor Baruch Yossef, has stepped out of the digital world and into a new temporary home due to high customer demand. Shoppers can now try on pieces from the new collection, alongside basic items, jeans, button-downs, dresses, and crochet items in sizes XS-XXL.

When? Until August 29.Where? Ramat Aviv Mall.Price Range: NIS 89-229 per item.

 Miss Nori Pop-Up (credit: OR GEFEN)
Miss Nori Pop-Up (credit: OR GEFEN)
Yonko Club - Unisex Pop-UpThe new unisex brand founded by three friends—Tom Shachar, Tomer Tzruya, and Gal Zorman—launches a short but exciting pop-up. Oversized t-shirts featuring ultra-cool renditions of nostalgic cultural icons like Princess Diana, Shaquille O'Neal, and Arnold Schwarzenegger are printed on high-quality cotton shirts, with meticulous stitching and, of course, in limited editions. In addition to the shirts (sizes S-L), there's a collection of caps, all of which you can check out this weekend, along with a small coffee on the go—what's not to love?

When? Friday, August 16 (09:00–15:00).Where? Café Boca, Yehuda Maccabi 40, Tel Aviv.Price Range: T-shirts – NIS 199, Caps – NIS 119.

 Yonko Club - Unisex Pop-Up (credit: Tom Shahar)
Yonko Club - Unisex Pop-Up (credit: Tom Shahar)
Rail MarketThe Rail Market returns for its seventh event, featuring local fashion and street vintage. The fair will host about 20 booths, including vintage, second-hand, local designers, and even a tattoo artist. Each vendor has been carefully selected to showcase summer collections for men and women, accessories, fine textiles, and rare vintage items. The event, founded by Omer Berenzweig, celebrates fashion in all its forms, culture, art, and sustainability. It will feature a unique mix of styles, from contemporary streetwear and K2Y fashion to beloved classics from every decade. Alongside great music, food, drinks, and a tattoo booth, the fair will also collaborate with young local street artists, whose work will be displayed on the fair’s walls.

When? August 15-17.Where? 19 Shlush Alley, Tel Aviv’s Railway Park.Entry Fee: NIS 10.

 Rail Market (credit: PR)
Rail Market (credit: PR)
ITAY BRANDS Pop-UpThe Israeli basic fashion brand ITAY BRANDS is launching a pop-up featuring weekly rotating collections for both men and women. ITAY BRANDS has quickly become an online success thanks to its versatile, trendy, and practical self-produced local items at affordable prices. "We’re excited to open a pop-up shop in the heart of Tel Aviv and meet our customers, along with new audiences," says company owner Itay Arbiv. The new pop-up joins a series of the brand’s permanent and temporary stores, from Seven Stars Mall in Herzliya to Ice Mall Eilat (among others).

When? Currently open with no end date.Where? Azrieli Mall, Tel Aviv (1st floor, opposite the Kirya Gate).


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 ITAY BRANDS Pop-Up (credit: OR GEFEN)
ITAY BRANDS Pop-Up (credit: OR GEFEN)