Reade: Hearing a lot of positivity to gold, but many feel they missed out

World Gold Council market strategist John Reade recently spent time in Switzerland talking to gold buyers, who are saying they feel like they missed the price run-up

 Reade: Hearing a lot of positivity to gold, but many feel they missed out (photo credit: SHUTTERSTOCK)
Reade: Hearing a lot of positivity to gold, but many feel they missed out
(photo credit: SHUTTERSTOCK)

With $6 trillion sitting idle in U.S. money market funds, two World Gold Council strategists see a continuing upside for the yellow metal, which experienced a sizable rally to all-time highs in 2024.

But they’re also hearing about some regret from those who missed the move.

“I’ve been visiting private banks in (Switzerland), some of your typical gold buyers for a very long time, and what I’m hearing is a lot of positivity to gold,” said John Reade, market strategist at World Gold Council. “But, one of the things that keeps coming through is people don’t have as much gold as they’d like to. It’s gone much further than people were expecting so either investors or holders missed the opportunity completely, or in some cases like the private banking community, they were writing positions against their gold holdings for premiums, and it was called away.”

A lot of money out there

Fellow WGC Market Straegist Joseph Cavatoni said that may present an opportunity for the trillions of dollars that are sitting on the sidelines to move into the precious metals market.

Gold traded around $2,620 an ounce on Wednesday. (Source: TradingView)

“There’s a lot of pent-up demand and cash on the sidelines,” he said. “That’s money that needs to find a place to go and I think money like that will be very interested in taking a look at gold as a diversifier, how it can play out as a portfolio allocation in a rate-cutting environment regardless of landing.”

What kind of a landing is coming?

As economics continue to bicker about whether or not the global markets will see a “soft” or “hard” landing, Cavatoni said there’s also the possibility for “no” landing.

“A lot of people are talking about that,” he said. “There are strong points in the economy and things are pumping on all cylinders and I think that’s an interesting dynamic.

Both strategists said they feel the most recent jobs report has pressured the price of gold in the short term, but reminded listeners of the “Unearthed” podcast that the global economy remains in a rate-cutting environment.

“The consensus is the rate cutting direction continues to be in the right way to support gold, but expectations between half-point and quarter-point cuts have been paired back for November and December,” Cavatoni said. “That’s the key element at play that will keep bringing Western investors looking at where their money needs to be and why gold needs to be the diversifier.”

Featured Gold Investment Companies (Ad)

Augusta Precious Metals

Fees:

$0 (10 Years)

Minimum:

$50,000

"Best Overall" by Money Magazine, Award-Winning for 6 Years, Thousands of 5-Star Rankings

Expand DetailsRenowned for its exceptional customer service and commitment to transparency, Augusta Precious Metals has garnered numerous accolades, including "Best Overall" from Money magazine and "Most Transparent" from Investopedia. The company's dedication to educating and supporting its clients has earned it top ratings from organizations such as A+ from BBB and AAA from BCA.

Goldco

Fees:

Vary

Minimum:

$25,000

Industry leader with over $2 Billion in gold and silver. Top rated precious metals company with buy back guarantee

Expand DetailsFrom precious metals iras to direct purchases of gold and silver, goldco have helped thousands of americans place over $2 billion in gold and silver. Top-rated precious metals company rated A+ by the better business bureau rated triple a by business consumer alliance earned over 6,000+ 5-star customer ratings Money.Com 2024 best customer service 2024 inc. 5000 regionals: pacific ranked #17 2024 gold stevie award, fastest growing company inc. 5000 award recipient, 8+ years

American Hartford Gold

Fees:

Vary

Minimum:

$10,000

American Hartford Gold, ranked #1 Gold Company on Inc. 5000, boasts thousands of A+ BBB ratings and 5-star reviews, endorsed by Bill O'Reilly and Rick Harrison..

Expand DetailsWith over $2 billion in precious metals sold, American Hartford Gold helps individuals and families diversify and protect their wealth. Their expert team provides investors with the latest market insights and a historical perspective, ensuring informed decisions. Trusted by public figures and praised for exceptional customer service, the company offers competitive pricing on top-tier gold and silver coins, backed by a 100% customer satisfaction guarantee

This article is for informational purposes only. The opinions and analysis herein are those of the author and are not financial advice. The Jerusalem Post (JPost.com) does not endorse or recommend any investments based on this information. Investors should consider their financial situation, investment goals, and risk tolerance before making any decisions. Consulting a qualified financial advisor is recommended. JPost.com is not liable for any investment losses from using this information. The information provided is for educational purposes only and should not be considered as trading or investment advice.