Supermodel Heidi Klum stars in ad for Israeli-founded company Wix
Former Victoria's Secret Angel spotlights her entrepreneurial side.
By JPOST.COM STAFF
Although known for sauntering down the catwalk in risque lingerie, supermodel Keidi Klum's unmentionables are again gaining notoriety, but this time for her "tighty whities" - or "Heidi whities." The Israeli-founded company Wix.com has harnessed the good looks and entrepreneurial reputation of the German-born beauty in a new advertisement.The website building platform features supermodel Heidi Klum along with actor Rex Lee in a commercial set to hit television screens on Thursday.In the minute-long ad, the former Victoria's Secret Angel demonstrates how Wix makes it easy to create a web presence, even for the busiest of jet-setters and multitaskers.The Tel Aviv-headquartered company's newest ad, already featured on YouTube, serves as the latest installment in Wix's recent multifaceted marketing campaign aimed to reach audiencesThe leading cloud-based web development platform has over 58 million registered users worldwide.The ad staring Klum follows Wix's first-time Super Bowl commercial, featuring various retired football legends also promoting the company's #ItsThatEasy campaign.Jerusalem Post Sport's Staff and Globes contributed to this report. Advertisement