By JERUSALEM POST STAFF
Israeli paint manufacturer Tambour announced that it has purchased the Italian company Colorificio Zetagi, which specializes in producing industrial paints.Tambour bought Zetagi from a Swiss investment fund for some 7 million euros (NIS 28.8 million), marking the first acquisition by Tambour outside of Israel.Zetagi strengthened its position within the protective coatings sector by merging with the historic Veneziani brand, which is the oldest brand in the field of protective and naval paints, founded in 1863. Zetagi is the leader of the Italian protective coatings market and successfully competes with multinational companies.Zetagi’s paints have been used all over Italy and in projects around the globe, including the Juventus Stadium in Turin, Italy, the central railway station in Milan, and many more.Tambour employs a wide variety of marketing channels through which it strengthens its connections with target audiences and enhances awareness for smart consumption. As the market leader, the company name has become a generic term for paints.Tambour is owned by Kusto Group, a Singapore-based diversified holding company, founded by Yerkin Tatishev, with global holdings in the areas of construction, infrastructure and energy.“The vision of the Kusto Group is to establish Tambour’s leadership in the Israeli market, and to expand its activity abroad,” said Max Sartiyev, chairman of Tambour Group. “We are pleased with the acquisition of Colorificio Zetagi, which expands Tambour’s wide portfolio and is a first step in turning Tambour into a leading international paint company.”