Branding
Taylor Swift requests Trademark Office block bedding company's 'Swift Home' logo
Swift's company TAS Rights Management LLC told the agency in a filing on Wednesday the cursive "Swift" in Cathay Home Inc's logo closely resembles the singer's trademarked signature.
New on the shelf: A quality suitcase, a crunchy cracker, and Eden Fines’s brand
X Corp sues social media startup over bid to claim 'Twitter' brand
Domino’s is changing the pizza industry: The move that comes after 13 years of waiting
GROHE, the German giant of bath and kitchen products
The name GROHE is known to many of those involved in design or who have invested in the construction and renovation of bathrooms and kitchens.
12 branches a year: The Bgood fashion chain expands and launches
Bgood fashion chain expands: Launching 7 new branches this April, with plans for 5 more in 2024, totaling NIS 15M investment.
Yarden Vizel: "Expensive purchase due to Anne Zivi"
Caught up with Anne Zivi and Yaeden Zivi on sloggi's summer 2024 campaign set. Revealing their priciest fashion buys and embarrassing style moments. Exclusive insights from the dynamic duo!
MYJOOL: The new brand bringing dates to the snack shelf
MyJool, the young date brand, introduces dates to the snack aisle, revolutionizing the industry with on-the-go packaging suitable for sports and lifestyle.
Brand news: Rodriguez's new man and Tommy Hilfiger's narrative
A brand with new fragrances, kitchen upgrades, makeup expansion, youth-focused products, enhanced body scrubs, custom dining options, and festive wines.
New Decathlon brand sets innovation, sustainability and community at its core
Decathlon unveils a new brand, bold vision, and upgraded customer experience. Highlights include energy efficiency and innovative design across over 1,700 network stores worldwide.
The storm shirt: Louis Vuitton proves which side they are on
More than five months of publicity, yet public opinion remains unchanged. The latest storm surrounding Louis Vuitton's new Palestinian flag logo t-shirt sparks strong reactions from followers.
When Puma met Cheetos: The collaboration Is super fashionable
Puma's latest collaboration: A fashionable capsule collection with Cheetos for basketball enthusiasts. Limited edition items in orange and Cheetah print.
Pepsi Brand Introduces Zero after 30 Years of Separating from MAX
Israel Aligns with Global PepsiCo Design Change: Pepsi Max Rebrands as Pepsi Zero; Launches New Language and Appearance After 30 Years of Branding Evolution.
Bringing a globally popular brand to succeed in the local arena as well?
Brands that have made the leap and those that haven't yet: What are the chances that we will see Primark and Starbucks in Israel?