makeup

American makeup brand NARS opens seventh store in Israel

NARS brand expands in Israel, opening a new store in Ofer Grand Mall, Beersheba. Offering products at European prices, the 45 sqm store emphasizes professional makeup services.

By MEITAL SHARABI
10/09/2024

Glowing from the inside out: The ultimate glow secret revealed

The makeup brand MAC with refreshing news: A revolutionary lip balm and blush guarantee an effortlessly radiant look.

By IN COLLABORATION WITH MAC
03/09/2024

Gucci unveils new fragrance: From floral celebration to feminine elegance

New product launches for summer 2024 include refreshing fruit juices, long-lasting makeup, and innovative skincare products. Discover the latest must-haves on the shelf!

By SHOVAL AZUR
02/09/2024

It's not too late: Tu B'Av gifts we'd love for ourselves

This Tu B'Av, we're focusing on gifts we'd buy for ourselves. On the list: an aromatic perfume, exotic body oil, a fabulous travel kit, and a few other favorites we simply adore.

By SHIRLY AXLRODE
16/08/2024

Kylie Jenner and Neta Alchimister launch the race for the perfect tan

Jenner introduces revolutionary 12-hour coverage makeup, while Alchimister offers a gradual self-tanning serum. Plus: Refreshing innovations in cosmetics and skincare for summer 2024.

By SHOVAL AZUR
08/08/2024

The secret to the perfect jeans is to take one size up

Adidas & Sporty & Rich collaboration, organic cotton underwear, natural pigment lipstick at a laughable price, and denim Bermuda shorts that are best one size up. Here are 7 items that made our week.

By TANYA GARCIA/WALLA
04/08/2024

The new travel secret: The brush that will save your hair on any flight

A portable hairbrush, a gel bronzer for a natural tan, "firework" mascara for a powerful look, and mango-flavored Tic Tacs: we've discovered the products that will make your summer perfect.

By SHOVAL AZUR
26/07/2024

The product that meets your skin's specific needs

It can reduce pore visibility, blur redness, hydrate the skin, add radiance, balance oily appearance, and more. But what exactly is a primer?

By IN COLLABORATION WITH SMASHBOX
17/07/2024

Do you know the secret to perfect makeup? Now it also protects your skin

Smashbox's new generation of primers: Enhancing makeup and skin protection

By IN COLLABORATION WITH SMASHBOX
17/07/2024

First in Israel: Robotic station for makeup and skincare product matching and sales

The international makeup and skincare brand IL MAKIAGE has launched the first robotic station in Israel that can automatically match and sell makeup and skincare products.

By SHEEE/WALLA!
17/07/2024
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