With a record of decades of experience, the international makeup brand M.A.C blends its expertise in makeup art and color with skin care science, launching breakthrough makeup that provides medium to full coverage with a matte and radiant finish. It also enhances skin moisture levels by hundreds of percent, balances the skin barrier, smoothens and corrects tone, is water, sweat, and humidity-resistant.
Meet Studio Radiance Serum-Powered™ Foundation, a powerful nourishing serum makeup with a velvety soft texture that immediately boosts skin moisture levels by 209%, for a smooth, vital, and radiant look.
The breakthrough formula is based on 33 powerful skincare ingredients and 10% hyaluronic acid that locks moisture in the skin immediately and over time. In addition, the formula contains a powerful nutrient cocktail including nourishing oils such as jojoba oil extract and olive oil extract that soften the skin and give it radiance, as well as vitamin E that helps protect the skin from environmental pollutants and blue light.
Makeup with coverage
The makeup provides lasting moisture for up to 24 hours and medium coverage that can be built up to full in a satin finish. It helps unify skin tone, minimizes the appearance of pores, and neutralizes redness. Water/sweat resistant and stays in place for up to 12 hours with comfort, moisture, and lasting radiance.
The new makeup serum is available in 56 shades created with the art of silver and gold pearl particles to match every undertone from the lightest to the darkest. Shades NC5 to NC30 contain silver pearl particles while shades NC35 to NW65 include gold pearl particles.
How to use: Apply with 170S brush, sponge, or fingers. Blend and build coverage until desired look is achieved.
Makeup that promotes sustainability
The makeup packaging was created with sustainability in mind. The glass bottle is made from recycled glass and is recyclable, while the cardboard packaging is sourced from responsibly managed forests and the plastic pump is made from 30% recycled PCR plastic.
Price: NIS 220 for 30 ml content. Available in MAC stores and online.
