Hasbara

Is Israel prepared for the antisemitic fallout of a US‑Iran war? - opinion

A geopolitical earthquake abroad could trigger a social and political antisemitic tsunami at home.

 L to R: Iran Ayatollah Ali Khamenei, US President Donald Trump against backdrop of respective flags and missile strikes.
MOURNERS PRAY during the funeral of Palestinians in Gaza, who, according to medics, were killed by an Israeli strike, on Wednesday. While Hamas was flooding the world with unverified figures, Israel made no systematic effort to challenge them, the writers say.

Israel's negligent ‘hasbara’ failure in Gaza could have been avoided - opinion

Demonstrators hold a banner in relation to group "Palestine Action" and flags in support of Palestinians during a national protest, ahead of the two year anniversary of the October 7, 2023 attack on Israel by Hamas from Gaza, in Dublin, Ireland, October 4 2025.

From ‘hasbara’ to cognitive warfare: Why responsibility must be reframed - opinion

AMBASSADOR DEBORAH Lipstadt, US Special Envoy to Combat Antisemitism speaks during 'March For Israel' at the National Mall on November 14, 2023 in Washington, DC.

Jackson synagogue arsonist unconnected to pro-Palestinian movement


Mordechai Frizis: Israel advocate to Greek public

This transplanted Greek rabbi intends to continue his hasbara efforts on behalf of Israel.

RABBI MORDECHAI FRIZIS

To win the next war, Israel must master the media battlefield - opinion

If Israel is to be ready for the next confrontation, it must treat information warfare as seriously as kinetic warfare.

Prime Minister Benjamin Netanyahu speaks to international media on the Gaza war, in Jerusalem, August 10, 2025

Telling Israel's story: Influencers, educators, and firsthand experience - opinion

The Jewish community is wrestling with a question that cuts to the core of who we are as a people: how do we tell Israel’s story in a world that’s louder, faster, and more divided than ever?

The word influencer is seen on a smartphone screen.

Why Israel is winning on the battlefield but losing the global narrative war - opinion

Past wars have proven that Israel knows how to win wars on the military front, but fails on the public diplomacy front.

Prime Minister Benjamin Netanyahu holds a rare press conference in Jerusalem on September 16, 2025.

Editor's Notes: After Charlie Kirk’s warning, Israel bets on Gen Z influencers - comment

After Charlie Kirk’s warning on Israel’s “information war,” new deals with US firms show millions spent on influencers and AI to sway young audiences.

Charlie Kirk holds an Israeli flag outside the Cave of the Patriarchs in the West Bank

Inside Israel’s ‘Esther Project’: Justice Dept. filing exposes secret influencer PR campaign

The filings reveal that a firm called Bridges Partners LLC has been hired to manage an influencer network under a project code-named the “Esther Project.”

Israeli Prime Minister Benjamin Netanyahu arrives to the courtroom at the District Court in Tel Aviv, in the trial against him, October 15, 2025.

Parashat Nitzavim: Isaiah on 'hasbara'

If Israel raises its voice with confidence and persistence, its light will break through, its righteousness will be seen by the nations, and its glory acknowledged even by kings.

 SCRIBES FINISH writing a Torah scroll.

André Lajst of StandWithUs Brazil on Israel advocacy and public diplomacy

Executive director André Lajst explains how StandWithUs Brazil engages Portuguese speakers worldwide on Israel, antisemitism, and the Israeli-Palestinian conflict.

JPost sits down with André Lajst.

Explaining Israel's actions in Gaza is pointless - this is why - opinion

Hasbara is reactive: If Israel does something and the world criticizes it, the government’s response is to counter with effective hasbara.

Foreign Minister Gideon Sa'ar holds a press conference in Jerusalem, July 16, 2025

Zionists must get up and defeat the ‘silent intifada’ - opinion

Instead of wallowing in self-pity, Zionists should reconceptualize their approach.

PRO-ISRAEL counter-demonstrators gather amid protesters in support of Palestinians on the University of California Los Angeles (UCLA) campus last year. Let’s learn from Zionism and US Jewish history, reframing and transcending, urges the writer.