Cosmetics

Matcha arrives in skincare: The Korean cosmetics brand lands in Israel

The matcha trend makes a leap from the cup to facial skin with a new cleansing product line that promises balance, soothing and protection for the skin.

B:Lab
H&M

It’s not that we need these shoes, it’s that daylight saving time forced us

"The pop-up in Ramat Aviv is a great opportunity to present it for the first time and meet our audience up close"

Bar Refaeli opens a store in the most sought-after location

PUPA Milano

Brand news: On the connection between lipstick and war


La Roche-Posay marks 50 years of pioneering skincare with new innovations in Israel

Since its founding in 1975 near the eponymous thermal spring in La Roche-Posay, France, the brand has based its formulations on mineral-rich thermal water.

 La Roche-Posay marks 50 years of pioneering skincare with new innovations in Israel

Jennifer Garner speaks openly about aging and cosmetic procedures

Garner: "I want to age. I want to be 100 years old. I don't expect to look the same at 100 as I do today."

 Jennifer Garner speaks openly about aging and cosmetic procedures.

Hailey Bieber’s beauty brand Is finally coming to Sephora

Hailey Bieber’s beauty brand has been a favorite among beauty lovers ever since its launch. Now, a collaboration has been announced between Rhode, Bieber’s brand, and the beauty retailer Sephora.

 Sephora

Here’s a sentence we never thought we’d say: We found a really handsome razor

As if it’s not hard enough already, suddenly it’s summer. This time we have 6 products to help get through the scorching season.

 Clinique

This innovation by Maya Kayy will make your summer

Careline’s new makeup is a particularly pleasant surprise: A thin liquid foundation that disappears on the skin, yet provides even and impressive coverage.

 Careline

I know it’s superficial, but still, give me two: New on the Shelf

Some might say it’s superficial, but no one buys a serum because they lack vitamin C. We buy little promises to upgrade our mood. A swipe of fantasy, a texture of hope.

 Triple Peptides Serum, L’Oréal Paris

Brand news: Caring for the future of the world and the top designer who designs for everyone

Caring for the scalp, getting perfumed and enjoying, sending greetings and donating, getting ready for Independence Day, and many more new products to discover.

 Alon Livné and Castro

Dreamy skin, intoxicating scent, and perfect hair: The ultimate guide for beauty addicts

The beauty world is constantly evolving, and this time it's bringing a host of must-have products. So, what’s worth checking out?

 Collection of make up products displayed on the table

Sara Kori’s T-shirt and a diamond choker for almost nothing

We found a necklace set with sparkling crystals and a reddish heart at the center that will elevate any basic look, and 6 more items that we loved this week.

 Pilpeled & Sara Kori T-shirt

The facial treatment that will leave you asking: "Why do I deserve all this goodness?"

A human touch that works magic on puffy eyes, an invigorating facial treatment for men in a luxurious location and a treatment focused on sculpting the lower third of the face and neck.

 Clarins Spa, Elkonin Hotel