Cosmetics
IL MAKIAGE launches foundation with 50 shades and artificial intelligence
Luminous Foundation offers customization through an AI-based Quiz at NIS 289. Alongside it, nine more new products – from magic dishwasher capsules to new bags by designer Noam Hazan.
Even if we have to sell a kidney, this bag will be in our closet
Come get your makeup done for free: NYX opens pop-up spaces across the country
Brand news: Evolution of a brand and AI in the service of beauty
The French brand known across Europe is finally arriving in Israel
Dr. Samuelov launches the French brand URIAGE in Israel with a NIS 3 million campaign. With 30 years of expertise, it uses Alps thermal water rich in minerals and is backed by 17 patents.
A product for nail recovery after gel polish removal
Many women in Israel are stopping the use of gel polish and require nail recovery. A new product offers to help them, at home and at an affordable price.
Tomato, banana, and peanut butter: Skincare products with supermarket shopping list ingredients
Everything you need to know about the most fascinating trend in the beauty world, plus some recommended products.
7 items we loved this week
We're back to routine and have already managed to refill our shopping cart: A top and skirt-shorts set from Alo Yoga featuring a touch of the new light blue shade, and 6 more new items.
Khloé Kardashian details her cosmetic procedures in response to speculation
She confirmed she's had a nose job, fillers, Botox, and laser treatments, and denied undergoing a facelift or neck lift.
We found a brow gel that keeps the eyebrows in place
We tested new pencils and gels that promise order, logic, and control, at least in this small chaos, for anyone looking for natural, lifted, yet drama-free brows.
Leonard Lauder, who expanded his Jewish family’s business into a cosmetics empire, dies at 92
Lauder “was the driving force behind The Estée Lauder Companies’ international expansion,” the company said in a statement announcing his death.
La Roche-Posay marks 50 years of pioneering skincare with new innovations in Israel
Since its founding in 1975 near the eponymous thermal spring in La Roche-Posay, France, the brand has based its formulations on mineral-rich thermal water.
Jennifer Garner speaks openly about aging and cosmetic procedures
Garner: "I want to age. I want to be 100 years old. I don't expect to look the same at 100 as I do today."
Hailey Bieber’s beauty brand Is finally coming to Sephora
Hailey Bieber’s beauty brand has been a favorite among beauty lovers ever since its launch. Now, a collaboration has been announced between Rhode, Bieber’s brand, and the beauty retailer Sephora.