Men
The brand every man who understands fashion has been waiting for has landed in Israel
CELINE, the iconic French fashion house, is arriving for the first time at Factory 54 with its men’s line. This is a statement of a new standard for the Israeli man seeking true luxury.
Israeli football in 2026 – growth, trends and more
From the shower to the fragrance: The men’s product guide for winter 2026
Concerning: The supplements that may shorten men’s life expectancy
Study finds waist circumference a stronger cancer risk indicator than BMI in men
An 11 cm increase in men's waist circumference raises obesity-related cancer risk by 25%.
Man or Ninja? In the coming days, men will still need a hoodie like this
From Puma's new collection inspired by the Teenage Mutant Ninja Turtles, to a cleansing gel that will wake you up in the morning—men’s recommendations start here.
Maximum grooming, minimum stickiness: The product every bearded man must know
The modern man has long stopped compromising—neither on appearance, comfort, nor quality. We’ve gathered the top five hottest products and items that will make you upgrade your style.
The new and surprising campaign of Roy Revivo
The left-back of Maccabi Tel Aviv and the Israeli national teams, both youth and senior, has been chosen to star in an underwear campaign for Fix.
Women speak more than men, but just how many words more?
Researchers discover large individual differences in talkativeness, adding 'statistical uncertainty' to the findings.
The ambassador from Japan visits: A new campaign for footballer Neta Lavi
One of our leading football ambassadors currently playing in Japan has elegantly made his way into the fashion world, becoming a brand ambassador for Puma.
Since 1900, Men gained 4 cm and 6.5 kg. Women gained less than half
In the UK, men's average height increased from 170 cm to 177 cm, while women's increased from 159 cm to 162 cm.
How I Discovered My Husband's Secret Thanks to ClarityCheck
Uncovering My Husband's Secret with ClarityCheck.
Man, it's not just about sports: Shoes that work with any outfit
Once intended solely for the running track or gym, sporty shoes have undergone a transformation, earning a place of honor in the everyday shoe wardrobe.
Franco Bane men's shoe chain opens first flagship store in Israel
The men's shoe chain has opened its first flagship store at the Panorama House in Tel Aviv and plans to open three new branches in the coming year.
